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How Advertising Affects Children
to children's deep fascinations with these unhealthy foods, and even in developing their unhealthy eating habits. Advertisers recognise that this group is important to target because of the certain spending habits that will follow them in their lives. Media literacy: concepts, approaches and competencies.
Advertising to children, wikipedia Criticism of advertising, wikipedia
The Significant Influence of TV Violence on Children, Homosexuals Rasing Children,
This starts to develop in children by the age of eight and young children lack any insight into the purpose of advertisements. Pediatricians should encourage parents to limit unsupervised media use and especially encourage removal of televisions from children's bedrooms. View Abstract Previous Next). How Children react to TV advertisements edit, studies estimate that children between the ages of 6 and 11 spend on average 28 hours a week watching television 5 and are exposed to as many as 20,000 commercials in a single year. Encyclopedia on Early Childhood Development. 40, 41 According to the research, the effects of all of this advertising are increasingly clear. Org Footnotes This document is copyrighted and is property of the American Academy of Pediatrics and its Board of Directors. The new code covers marketing communications in the following areas: sales promotion, sponsorship, direct marketing, digital media and environmental marketing claims. American Academy of Pediatrics, Committee on Environmental Health, Committee on Substance Abuse, Committee on Adolescence, Committee on Native American Health. Washington, DC: Center on Alcohol Marketing and Youth; 2007.
It is often the subject of debate, relating to the alleged influence on little children 's consumption.
Advertising is a form of communication intended to persuade an audience to purchase products, ideals or services.
While advertising can be seen as necessary for economic growth, it is not without social costs.
The Purpose of Advertising
Are You Serving Your Children Right?